the whisky blog

March 5, 2009

Record Breaking Whisky at Auld Reekie

Filed under: 1 — bill mackintosh @ 4:07 pm
The world’s largest collection of whisky today (5 March 2009) arrived at its new Edinburgh home, five-star visitor attraction the Scotch Whisky Experience. The record-breaking collection is now being unpacked, cleaned and catalogued before going on display to the public for the first time this spring as part of a £3 million refurbished tour.
Purchased from its original owner by Diageo, thecollection was shipped from Brazil to Scotland last year and has since been kept in secure storage. The collection will be on long-term loan to the Scotch Whisky Experience, where it will be housed in a stunning bespoke whisky vault. Visitors will be able to view the collection in the atmospheric venue, which forms a highlight of the interactive new whisky tour.
Alastair McIntosh, Deputy Chairman of the Scotch Whisky Experience, commented: “The whole team is incredibly excited to receive this collection and it’s all hands on deck to unpack, catalogue and clean every one of the 3,384 bottles. We will then install them in the new vault, which will create a superb new space for visitors, events and private dining. This collection will be the jewel in the crown of our new tour and we look forward to welcoming visitors from all over the world to see it in its new home.”
Christine McCafferty, Diageo’s Heritage Archive Manager, was a member of the team unpacking the collection at Scotch Whisky Experience . She said:  “We are delighted to have brought this wonderful collection safely back to Scotland and to have found a home for it at the Scotch Whisky Experience where its legacy and historic significance will be preserved,” said Ms McCafferty.
“It is particularly appropriate that the collection will be unveiled during Scotland’s Year of Homecoming and we hope many thousands of visitors will be able to enjoy viewing the collection in its atmospheric vault,” she added.
The Collection, certified as the world’s largest by Guinness World Records, features 3,384 bottles of whisky built up over a period of 35 years by Brazilian businessman Claive Vidiz. The collection will form part of a new experience designed to blow away the myths and stereotypes of whisky, which will also feature a new and exciting barrel ride, plus demonstration, cocktail and exhibition areas and personalised whisky tastings. 

Leave a Comment »

No comments yet.

RSS feed for comments on this post. TrackBack URI

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

Create a free website or blog at

%d bloggers like this: